Tag Archives: Sales

Customer Appreciation and Retention

We appreciate our customers’ business and loyalty. Although we spend a lot of time focused on developing and improving our business, our priority is always retaining our current customers through business practices that benefit them. It is imperative to a company’s success to have a sincere appreciation and retention program. In a recent study, 89% […]

Interview with C Michael Exteriors, Part Two

C Michael Exteriors is a family-owned home improvement contracting business run by Bill and Cyndy Bergmann in Missouri. They have a long history in the industry and are dedicated to running their business the right way. Sarah (Marketing) and Tim (Sales) from Medallion Bank sat down with them to discuss their business history, their experience […]

Interview with C Michael Exteriors, Part One

C Michael Exteriors is a family-owned home improvement contracting business run by Bill and Cyndy Bergmann in Missouri. They have a long history in the industry and are dedicated to running their business the right way. Sarah (Marketing) and Tim (Sales) from Medallion Bank sat down with them to discuss their business history, their experience […]

Lies and statistics

You may recognize the title to this post as part of a famous quote popularized by Mark Twain. There are two key words missing from the quote, but this is a family friendly blog, so…. Let’s establish up front that I’m a big fan of marketing. Especially today, where marketing is truly data-driven and often plays […]

Just desserts: top line versus bottom line growth

If you are a home improvement contractor, it is fair to say that you are a fan of growth. We’re all a bit like kids at lunch comparing desserts – bigger is better, more dessert is superior to less dessert. In banking circles, we compare ourselves to one another by asset size. Contractors gravitate toward revenue comparisons […]

The big thing AFTER the next big thing?

Covered at Web Urbanist (links original): Developed by CoeLux in Italy, this new form of artificial light is able to dupe humans, cameras and computers alike using a thin coating of nanoparticules to simulate Rayleigh scattering, a natural process that takes place in Earth’s atmosphere causing diffuse sky radiation. Far beyond simply making lights brighter or bluer, […]

Judgment is the name of the game

Like all businesses, we generate questions that don’t have easy or obvious answers. The competition is always innovating and that creates pressure from the market to adapt, copy or justify sticking to our guns. For us, we’ve talked on this blog about staged funding and other consumer protection-related issues. We’ve taken a strong position on […]

The Importance of Sales Support

Guest post by Clellena Owens, Sales Operations Specialist at Medallion Bank Effective sales support can really help build strong business relationships and increase your company’s reputation within the industry. Customers talk and a lot of today’s business is built on word-of-mouth or direct referrals. The last thing that you want to hear people say is […]

4 Steps to Working with the Right Professional

Choosing to work with a new company/individual isn’t easy. “Change” from working with one professional to another is even more difficult. It takes diligence and time to research your options and come to a well-informed decision. When all that glitters is not gold, it’s up to you to use the resources at your fingertips to […]

Fulfilling Promises of Customer Experience

Every business makes promises like the “best burger in America” or the “#1 windows in the USA”. Here at Medallion Bank, we often run into buzz phrases like “quick fundings” or “fast approvals”. These promises are generic and difficult to prove with real evidence. Does “quick funding” mean within 24 hours? Are “fast approvals” decided […]